Microsoft release new Surface Book and Surface Pro 4 ads
Microsoft today launched a new ad campaign for Surface Book, and Surface Pro 4 to showcase how “Windows 10 PCs do more, just like you”. The ads were launched during the Academy Awards pre-show, highlighting features like Cortana, Windows Hello, Microsoft Edge, Ink and other features highlighting how Windows 10 helps users be more productive on Surface Book and Surface Pro 4.
The campaign is accompanied by a range of special offers for incredible Windows 10 PCs, including up to $200 off on select PCs from top partners like HP, Dell and Lenovo.
The first ad in the campaign features The Bug Chicks, Kristie Reddick, M.S. and Jessica Honaker, M.S. – entomologists from Texas A&M University. They Bug chicks are examples of doing more. They focus on teaching about the incredible world of insects, spiders and their relatives and use them as a vehicle to talk about other topics like educational potential and career options.
Their quirky videos and live presentations are designed to encourage students to overcome their fears, get into science and explore the natural world.