HP Sure View is build in privacy guard for select EliteBook notebooks

HP Sure View, developed with 3M Privacy technology is a new built-in screen privacy guard on HP EliteBook 1040 and HP EliteBook 840. The HP Sure View enabled displays will not be visible when looked at an angle as the protective layer blocks 95% of visible light. The only way to see whats displayed on the screen is by looking straight ahead. This helps a lot in tackling Visual hacking threat. Though such screen guards are already sold in the market (priced sky high though), this is the first time that an OEM is offering ‘built-in’ privacy guard.

The first question that comes to mind is ‘What if I want to show something to colleague of friend?’. The best feature of Sure View is that users can adjust between normal mode and privacy mode by pressing F2 key. Sure View can be activated and deactivated by pressing a single key.

“Today’s millennial workforce is increasingly mobile, creating new data security challenges for businesses as confidential information can be more easily hacked from a user’s screen — a process called visual hacking,” said Alex Cho, vice president and general manager, Commercial PCs, HP. “The addition of HP Sure View to our PC security solutions helps address the risks associated with visual hacking and gives customers the freedom to work more confidently and productively in public spaces with the touch of a button.”

“As the threat of data privacy evolves, more and more organizations are taking the issue of visual hacking seriously,” said Makoto Ishii, vice president and general manager, Display Materials and Systems Division, 3M. “Designed with more than 20 years of 3M optical films technology experience incorporated into the privacy screen, HP Sure View helps address the concern of protecting sensitive information through a world-class solution tailor-made for open work environments and for the mobile worker.”

“Due to the delicate nature of our medical facility, privacy of patients and their families is of upmost importance,” said Linda Ashcraft Hudak, JD, CEO of George Mark Children’s House. “Solutions like HP Sure View allow us to provide our patients the attention and care they need while maintaining their privacy.”

“This exciting innovation allows users extremely easy access to privacy technology so that they can toggle it on and off at a moment’s notice,” said Michael Barrett, founder and CEO, Stealth Security, Inc. “HP Sure View is a game changer in helping them protect the sensitive data shown on their screen.”

“When it comes to protecting company and customer data, especially in the healthcare, public sector and finance industries, there must be a no compromise approach,” said Patrick Moorhead, president & principal analyst, Moor Insights & Strategy. “A solution like HP Sure View offers companies a new layer of data protection that can be easily deployed by employees, allowing them to work confidently in more places, thus increasing their productivity and efficiency.”